What a small business website costs in 2026
In 2026, hiring someone to build a small business website in the US usually costs between $1,000 and $10,000. A brochure site of about 5 pages runs $700 to $2,500 at fixed-price studios, and an online store runs $2,000 to $10,000. On top of the build, a domain and hosting cost money every year.
Price ranges by approach
| Approach | Build cost | Timeline | Good fit when |
|---|---|---|---|
| DIY builder (Wix, Squarespace) | Monthly fee only | Dozens of your own hours | You have time and need a simple page |
| Fixed-price studio | $700 to $2,500 | 1 to 4 weeks | You want the price and date up front |
| Custom freelancer | $2,500 to $10,000 | 4 to 8 weeks | You need special features |
| Agency | $10,000 and up | 2 months or more | A full rebrand or large project |
The fixed-price range comes from published package prices. F5 Studio, for example, lists a theme-based landing page at $700, a 10-page business site at $2,500 and an online store at $4,000. For Shopify, Shopexperts puts a basic freelancer setup at $500 to $2,500 and mid-complexity builds at $2,500 to $10,000.
Sources: F5 Studio, fixed-price website packages, Shopexperts, Shopify store setup cost
Yearly costs beyond the build
- Domain: about $15 a year
- Hosting: free to $30 a month depending on the setup. Regular sites from Sage Signatures have no hosting fee
- Shopify plan: billed by Shopify. Check shopify.com/pricing for current rates
- Edits and care: per request or a flat monthly fee
What to check on a quote
- Page count and number of revisions in writing
- Whether mobile optimization and search submission are included
- Who prepares copy and photos
- What edits cost after launch
- That the domain and site are owned in your name
Sage Signatures pricing
| Package | Price | Turnaround |
|---|---|---|
| Website, 5 pages | $1,000 | 7 days |
| Shopify store | $2,000 | 10 days |
| Options like booking, blog or a second language | +$500 each | Quoted up front |
| Care for regular sites | $19 a month | First month free |
Common questions
Why do quotes vary so much?
Mostly scope. Page count, how custom the design is, and who prepares copy and photos all move the price. That’s why a written scope matters more than the number.
Is a $1,000 site lower quality?
The price works because the scope is fixed and the foundations for each industry are already built. Speed and SEO scores for every site are published on the work page.